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For salons and networks

The levers, in figures for your salon.

What each lever brings and costs on an example, then with your own figures: referrals, on-time price, deals, network, and the stages up to your own network of salons.

What changes everything

Dynamic pricing that adapts to your calendar.

brity sets the price of each slot from the supply and demand of your calendar: quiet hours fill up, busy hours are no longer given away. Your clients see the price of every date before they book.

  • Quiet times fill up. When your calendar is light over the next 48 hours or week, the price eases as the slot gets closer, and clients who love a good deal are told.
  • Busy days are worth more. If you want, your most requested days cost a few percent more.
  • Coming back on time costs less. A client who rebooks within the right window gets her on-time price: she comes back more regularly.
  • You stay in control. You set the minimum and the maximum; your normal price stays the reference shown, never inflated.
Your week, as your clients see itSemi-permanent · €55
  1. €55Mon
  2. €44€55Tue
  3. €50€55Wed
  4. €44€55Thu
  5. €55Fri
  6. €58Sat

Quiet dayNormal priceBusy day

Illustrative example: prices follow your settings and how full your calendar really is.

Your levers, your settings

6 levers.
Keep the ones that pay.

Each one works on its own, with your amounts. Your home screen shows live what it brings and what it costs: switch off what doesn’t work.

01 · Attract

Referrals

Your clients bring their friends, and both of them gain.

What it brings
New clients who arrive with confidence, recommended by a friend, and who come back more often.
What it costs
The discounts you give the new client and her referrer, only when the new client actually comes.
You set
the discounts, on which visits, and whether the referrer's vouchers only apply on your quiet slots.

An example to understand

  1. C → ZCamille invites Zoé
  2. −15 %Zoé comes to her appointment
  3. +€8Both of them are rewarded
Estimated revenue brought / month
+€635
Estimated discounts / month
≈ €80

Assumption: 3 friends a month, 50 % come back; average month of the first year.
Setting: −15 % then −15 % on the new client’s first two visits, a €8 voucher for her referrer.
Illustrative example · before products and costs.

Calibrate the levers to your business.Enter your own numbers: see, over a year, what a lever can bring you and what it costs.

Over the first year
New clients
36
Revenue brought in
€7,605
What it costs you
€959
Revenue after discounts
€6,647
€1 of discount brings back
€7.9

A referred friend who comes back pays her normal price after her first visits. An estimate from your numbers, before products and running costs: not a promise.

And this is included too.

  • Fill pricingOnly the slots you need to fill go down, based on how full your calendar is. Your normal price stays the reference.
  • The monthly capAfter X sessions in the month, the next ones are offered on your deal slots.
  • Loyalty tiersBookings ahead, priority booking, a free service every N visits: you choose.
  • ReassignmentAway? Your bookings go to a free, qualified colleague, and your clients are told.
  • Automations“When your calendar is empty 48 h ahead, turn on fill pricing”: it runs on its own.
  • Lever testsTry a setting on some of your clients and compare with the others before applying it.

Examples for a nail professional with 40 regular clients and a €65 treatment. These are estimates, not promises: the amounts are your settings.

We grow with you

From your first client to your own salon, we’re there.

brity supports you at every step of your success, from start to finish. You never switch tools: you add what you need, when you need it.

  1. Step 1 · Free

    You start out

    Your page, calendar and client files, free. Even without a business number.

    Independent · You work for yourself: at home, at your clients’ homes, in a rented room or in a salon.

    • Your booking page, your link and your QR
    • Your agenda and your client files
    • Referrals for your clients
    • At home, home visits or a rented room
    • Join a salon in a few days if you want
    Save my spot
  2. Step 2 · Pro

    You launch

    The till, online payment and your showcase in the directory. A 30-day trial, no card.

    • The till: tickets and invoices in your name, numbered without gaps and kept 10 years
    • Peppol: you send and receive your e-invoices
    • Online payment, deposit or card at booking
    • Your listing in the directory
    See pricing
  3. Step 3 · Salon

    You grow

    You hire: your team’s calendar, roles, several places. Your clients and your history come with you.

    Salon · A team and one or more places: everyone keeps their settings, within your framework.

    • Your figures: occupancy, returning clients, cost per client
    • Automations: reminders, fill prices, messages
    • Your team: agendas, roles, managers and cover
    • Several places, one history
    • Team agenda, salon page, roles and manager
    • Workstations and monthly statements for your professionals
    • Recruit: professionals from the network join your salon
    Sign up my salon
  4. Step 4 · Franchise

    You build your network

    Several salons, one brand, shared rules. Everything you built stays.

    Network and franchise · Several salons under one brand, and partners sending each other clients.

    • Several salons under one brand, each with its team
    • Shared rules, imposed or set per salon
    • Network points and partner offers between your salons
    • Each salon’s share and each professional’s monthly statement

    On quote

    Write to us
No business number yet?

You don’t need one to start: it’s only asked at your first payment in brity, because a receipt is issued in your name.

We help you startWe import your treatments, prices and hours from your current tool. No company yet? We guide you to set it up when the time comes.

Help that answersA question? Help answers right away, and our team takes over by e-mail if needed.

A price that rewards youThe longer you stay, the less you pay. And never a commission on your services.

Ready for what’s next?

brity is opening area by area. Take your spot.

Put your salon on the waiting list: we’ll let you know as soon as brity reaches your area.

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